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The “What Would Need to Change” Email That Gets a 30% Response Rate

Scenario: When they aren’t interested at this time
Contributor: Bryan Kreuzberger, Founder of Breakthrough Email

If someone says not at this time, it means that right now is not appropriate. So you need to figure out is what needs to change for it to be appropriate.

They might say, “We are not interested at this time. If anything changes, I will let you know.”

Quick question…

Hey [name],

Thanks for the quick response. Since it doesn’t make sense to talk, I have one quick question. What would need to change in the future for it to make sense for us to talk?

Thanks for your feedback,


What this email does well:
Doesn’t try to sell and simply asks for feedback
Short and sweet






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