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Tag: follow up emails
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Follow Up Best Practice: Craft Email Messages That Build Better Rapport
Scenario: You want to build trust with your prospectContributor: Rachel Miller, Sandler Training There are a couple of things you can do to support good rapport as you try to convert the email exchange to a phone conversation. When an email comes in, and you’re ready to respond, mirror and match the way your prospect wrote the email.…
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The “I Just Called You” Email That Gets an 80% Response Rate within 24 Hours
Scenario: After leaving a voicemailContributor: Colleen Francis, Owner of Engage Selling Solutions You tried calling, but your prospect didn’t pick up. To improve your chances of hearing back, send the follow-up email below immediately after leaving a voicemail, and specify a specific date and time for the next call. This works because clients aren’t always at their…
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The “Still Interested?” Email That Closed a $100,000 Deal with a Client That Went Dark
Scenario: When a prospect goes dark and you get a notification showing they might be interested againContributor: Mack McGee, Executive VP & Principal at Groove Mack McGee was sure he would land a contract with a prestigious client, but they suddenly fell off the map. After multiple follow-ups and no response, he gave up. Nine months later,…